Bad santa is negative card advantage. If you and your opponent each have one card and yours is bad santa, then now you have three and your opponent has four. The exception to this is the santa bomb, where your opponent has at least four cards already in their hand. Since a player can have no more than seven cards, you can end up gaining card advantage instead, and if you have a 1-drop on the play you can do this for a huge bonus on turn two. However, as the game goes longer you'll rarely get a chance to do this, so unless you really need to draw a specific card or lose it's generally best to not give the opponent the one card advantage over you.
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